Sales Enablement MarTech tools using ChatGPT and alike

Selling b2b: Tools that help B2B sales teams include CRMs & sales chatbots. CRMs like Hubspot & Salesforce use AI-powered analytics & ML (machine learning) to help understand customer behaviour, predict sales trends, track customer engagement & manage sales data etc… Sales chatbots, like Hubspot Chatbot Builder & chatspot.ai, Salesforce Einstein, & Drift, can help B2B sales teams qualify leads, book meetings, & close deals.

In January 2018, I started a list of Sales Enablement tools powered by AI/ML, but here is the early start of a list specifically for ChatGPT and alike [Large language models (LLMs) are computer programs for natural language processing (NLP) that use deep learning and neural networks, like GPT-4].


Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma / Adobe’s new Firefly generative tool (generate extraordinary new content)

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Alphabet Inc.: AI Bard / Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com)

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Amplemarket AI copywriter amplemarket.com Amplemarket & ChatGPT: A new tool that helps you write impactful & engaging copy in seconds. RELEVANT COPY AT SCALE: High-impact outreach copy at your fingertips. Improve the effectiveness of your sales & cold outreach efforts in-house. Empower your reps to create & send high-impact copy in as little as 20 seconds! A single click is all it takes to generate a hyper-personalized first-touch message or cold email for your chosen prospect according to their LinkedIn profile or activity. Experiment with different iterations: Customize your tone of voice, tailor your copy length, & use the AI Copywriter generate different messages until you find your favorite. Send your AI-optimized message directly to your prospect’s LinkedIn or sync into a new email sequence to scale your outbound with ease! The AI Copywriter gathers all the information you need to take the right approach. Early users of the AI Copywriter have been able to generate messages & send messages to leads 10x faster than manually. Unblock creativity roadblocks & provide you with a hyper-personalized & high-impact copy for your outreach. Salespeople can make sure that their messages stand out & capture the attention of their target audience by leveraging the power of OpenAI’s cutting-edge GPT learning models. At the forefront of Sales Intelligence: Amplemarket’s AI Copywriter is customizable for B2B outreach, enabling sales professionals to make more meaningful connections & close more deals.

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Canva canva.com Canva Launches ‘Magic’ AI Tools for its Design Software. Record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite


Hubspot chatspot.ai ChatSpot combines the power of ChatGPT & HubSpot CRM. It lets you ask questions & provide instructions in natural language through a chat interface. ChatSpot is a conversational CRM bot that sales, marketing, and service professionals can connect to HubSpot to maximize their productivity. With chat-based commands, you can accomplish everything you already do in HubSpot — even faster. Need to create a new contact on the fly? Skip manual data entry & let ChatSpot do it for you. Ask ChatSpot to send follow-up emails, pull reports, create new segments, & more. Use ChatSpot with HubSpot to supercharge your productivity. hubspot.com/artificial-intelligence

Also, on the Hubspot ecosystem / App Marketplace > Sales > Sales enablement > ChatGPT powered by OBO: Unleash the power of ChatGPT within HubSpot

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Salesforce CRM / CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack ChatGPT plugins / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation. ChatGPT App for Slack: combines knowledge found in Slack with the intelligence of ChatGPT, empowering customers with the information they need to move work forward faster.


Screen Shot 2023-03-25 at 10.46.50 amSQN Investors hold 13.6% of the AI-powered software provider @Bigtincan: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI] GenieAI offers sales professionals the ability to quickly digest material & gain insights into the content’s meaning. It is also capable of generating email templates that sales professionals can customize & send to their buyers. built using the latest LLMs, including OpenAPI’s ChatGPT. “Genie AI” will be available across all Bigtincan Hubs, automatically synthesizing information & content into something digestible, incl. auto-generated abstracts & automatically written emails to be used when sharing content. The GenieAI output can be further personalized by user-provided prompts. Users can also ask general questions with “Ask Genie” & answers provided are inclusive of the customer’s scanned content. GenieAI artificial intelligence technology that enables sales, partners, customer-facing teams & all employees to dramatically increase their productivity, improving how humans work & how they sell. The new features are driven by the latest technology known as large language model tools (LLM). Bigtincan users can take advantage of copywriting, content summarization, Q&A-style search, & a virtual personal assistant to help all users to increase both efficiency & effectiveness using a new approach to learning & content creation.


Microsoft: New Bing search / Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM / investment in OpenAI openai.com Microsoft adds OpenAI technology to Word & Excel. Microsoft said the new A.I. features, called Copilot, will be available in Microsoft’s most popular business apps like Word, PowerPoint, & Excel. Microsoft debuted a new version of its Bing search engine that included a chatbot powered by OpenAI’s GPT-4 language technology.

Microsoft Loop is their Notion competitor, launched 22-Mar-2023

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Notion notion.so @NotionHQ all-in-one workspace – for notes, tasks, wikis, & databases. Note-taking & collaboration application for your notes, tasks, wikis, & databases. $11M in estimated revenue annually. Competes with Quip, Airtable, & Simplenote. San Francisco, CA, USA. Notion said 8-Sep-2021 it acquired Automate.io, an Indian startup that builds connectivity & integrations with 200+ services, as the workplace productivity startup looks to accelerate its product expansion to become more compelling for tens of millions of individuals & businesses that are increasingly moving to digital collaborative tools. The San Francisco-headquartered startup, last valued at $2Bn in private markets, said the acquisition of the Hyderabad-headquartered Automate will help Notion understand the know-how of — & leverage — the 200 integrations the Indian startup has developed to give users and enterprises alike the ability to bring their workflows into Notion. Notion AI was launched on 23-Feb-2023

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Screen Shot 2023-03-25 at 9.22.53 pmOne AI oneai.com @OneAILabs APIs that make your app understand language. Summarize conversations, categorize articles, & more. One AI’s solution empowers CRM companies & their customers to add capabilities seamlessly & quickly like topics & action items extraction, follow-up reminders, summarizing conversations, & detecting customer sentiment & emotion, enhancing both the operational & analytical aspects. One AI Inc., Tel Aviv, IL


OpenAI openai.com ChatGPT plugins such as Slack, Zapier, etc. Plugins are tools designed specifically for language models with safety as a core principle, & help ChatGPT access up-to-date information, run computations, or use third-party services.

Sales Enablement MarTech Tools market to reach USD $11.06Bn in 2024

Screen Shot 2022-01-13 at 7.12.18 amBuy for $449USD one-time payment:

The latest version of my updated full datasets as raw data of my entire Sales Enablement market research incl. Revenue Estimations + full uncropped market overview graphs without watermarks. Will be updated & emailed within 24hrs.

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I track the number of LinkedIn users with Sales Enablement in their current job title. 13-Feb-2023, LinkedIn had 17k users like that globally. It includes many employees of Sales Enablement SaaS software vendors. Nevertheless, that’s more than 5x since 2015, when I started tracking it.

This blog turns 14 years old in 2023!

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Frequent edits on my entire market overview of 777 vendors:

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COVID caused a spike in interest (search traffic) for Sales Enablement:

Google Trends – trends.google.com

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I keep a work in progress list of sales tech / vendors / solutions for…

  • Sales Enablement Platforms (SEP) / Software as a Service (SaaS)
  • Marketing resource management (MRM)
  • B2B Marketing/Brand Digital Asset Management (DAM)
  • B2B Sales Knowledge Management (KM)
  • Sales asset management (SAM)
  • B2B Sales Content Management Systems (CMS)
  • Digital Content Management for Sales (DCMS)
  • Sales Engagement Platforms (SEP)
  • Learning Management Systems (LMS) for sales

…with a focus on improving the internal & mobile experience of B2B companies for all staff/partners/channels who touch accounts.

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sales_enablement_martech_market_2024


BackgroundPaul Krajewski LinkedIn twitter: @SalesEnablement
linktr.ee/SalesEnablement
Based in Sydney, Australia. 2007-2009 at Nortel Networks in Toronto, Canada in Global Marketing; looking after the Sales Enablement application for Nortel Networks’ 4000 salespeople globally. After working as Head of Training & Senior Sales Enablement Consultant at BizSphere, then Sr. Product Manager at Pivotal Labs from Jan-2015 to Jul-2019. Co-Director Founder Institute Australia

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February 2023 Sales Enablement MarTech SaaS updates

I keep updating my…

sales_enablement_martech_market_2024

Below are the most recent edits/updates/changes in the Sales Enablement part of the MarTech market I’m aware of; as of February 2023.

See my entire database that has reached 777 line items (and sort by Last edit):

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Thanks to Questmate and this quest for submissions to my blog & market database, new vendors such as these next two basically come to me automatically.

(I highly recommend checking out the No Code solution Questmate @QuestmateApp to automate any of your tasks or workflows that are recurring & have more than one step.)

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Screen Shot 2023-02-07 at 2.09.53 pmSalesGRID salesgrid.us @Sales_GRID Sales Process Intelligence. Stop ‘winging it’ on big deals. SalesGRID means you can codify best practices across all steps in your sales process. Capture all your best sales content, tactics & power moves into a collaborative, easy-to-use playbook for your sales & marketing team. SalesGRID Pty Ltd. Mount Eliza / Melbourne, Victoria, Australia

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Screen Shot 2023-02-09 at 8.44.28 amSmartCue getsmartcue.com @getSmartCue Personalized Product Demos. Create personalized demos for EVERY prospect. Deliver tailored demos to help you win more deals! SmartCue enables teams to create personalized, contextual product demo libraries for their prospect demos. Visual & textual cues show up in real-time from your library when you are demoing to your prospects. Launched a Chrome Extension. Only supports web apps as of now. Mobile & CRM integrations are coming soon. SmartCue Inc. Denver, CO, USA

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Tilkee tilkee.com tilkee.fr @tilkeeapp @tilkee_com cloud-based app that increases sales team’s closing rate & optimizes prospect follow-up by tracking business proposals. Used to have $1M in estimated revenue annually & compete with ClearSlide, DocSend, & Showpad. Lyon, Rhone-Alpes, France. 22-Feb-2022, Tilkee acquired by Efalia efalia.com/en/. Terms of the transaction weren’t disclosed. Efalia, a simplified joint stock company (SAS). Screen Shot 2023-02-03 at 5.35.16 pmThe integration of TILKEE with EFALIA’s EDM & BPM solutions will enable to offer an end-to-end digital solution capable of addressing all issues related to document sharing such as contracting. LYON, FRANCE


Screen Shot 2023-02-06 at 9.41.23 amSalesforge salesforge.io @franksondors Salesforge – The only sales execution platform you’ll ever need. All-in-one sales execution platform for B2B Sales. Get 30%–60% more demos while lowering cost by 20%-40% Forging a unified sales engine to replace point solutions, powered with AI: Consolidate your sales stack. Reduce cost per rep. Drive more revenue. V. Frank Sondors is the founder of Salesforge.io in Germany


Screen Shot 2023-02-06 at 10.20.49 amComturaAI comtura.ai @comtura_ai Comtura is an AI revenue platform that extracts buying signals from sales meetings & conversations & syncs them to your CRM in a few clicks. Unlock Revenue From Your Conversations: Understand what works in your sales process based on what your customers say. Comtura provides a detailed analysis of your Conversational Intelligence, giving you actionable insights to drive critical metrics. No more data silos & generic feedback. Start increasing your revenue today. For Sales Leaders & Sales Enablement, validate & improve your sales coaching by capturing top performance from your team’s sales calls. Use this AI-driven data to scale the perfect sales messaging across your team. Take what your top reps say & make it actionable. London, GB


Screen Shot 2023-01-27 at 12.16.49 pmSalesmachine (Drucker) usesalesmachine.com @usesalesmachine Revolutionizing sales demos with AI technology! Salesmachine is a sales demo editor powered by OpenAI GPT. “Because Salespeople are Rockstars: Salesmachine empowers anybody to create within minutes the most exciting & informative product demos the market has ever seen. Screen Shot 2023-01-24 at 9.28.27 amShare winning demos with your clients. Know more, show the product and miracles will happen.” app.usesalesmachine.com/login Drucker allows your sales team to share interactive demos with clients. chrisstrobl.com/article/my-new-startup-salesmachine “My new startup Salesmachine. I’m the CTO & Co-Founder of Salesmachine. More soon.” Built with Webflow, Bubble & Figma. Started sometime just before 25-Nov-2022. Palo Alto, CA, USA. German founder.


Screen Shot 2023-02-06 at 9.15.14 amSKUvantage skuvantage.com.au a solution to the challenges of creating, managing & distributing product content. Drive your e-commerce & digital strategy with great product content from SKUvantage. Australia’s only full-service specialist provider for product content. Gathering, producing, structuring, & delivering product content to our retail & manufacturer clients. With great product content, their customers have a great online & multi-channel experience & can make informed choices about what they purchase. The SKUlibrary platform is a cloud-based product content management solution designed by online retailers to make managing product content as easy as possible. Sydney, NSW, Australia. Now part of Salsify salsify.com @Salsify helps brand manufacturers, distributors, & retailers in over 100 countries collaborate to win on the digital shelf. Boston, MA, USA. 30-Oct-2021, Commerce experience management platform @Salsify acquires Australian content solutions provider SKUvantage.


Weld pivoted to weld.app weld.io weldyourownapp.com interactive content in minutes – Create visual, animated, interactive content on your website. “No Code”: BE CREATIVE WITHOUT CODE. Allows you to create visual, animated, interactive content on your existing website. No need for developers or agencies. Be more flexible, work faster, save money. Stockholm, Sweden / Copenhagen, Hovedstaden, Denmark


Screen Shot 2023-02-08 at 10.44.12 amSuperlayer superlayer.co @superlayerco equips sales teams with the best weapons to help them succeed. Incl. pipeline management, conversation intelligence, team coaching & productivity tools (note-taking, summaries,…). All on top of your CRM & existing apps. We make sales teams more successful with software. Founded 2021. $1.3M pre-seed funds to perfect its AI-driven sales workflow platform that enables deal pipelines to be qualified & deciphered in seconds. Round co-led by Triple Point Ventures & Concept Ventures, with further investments by Notion Capital, Accel Starters, Exor Seeds, & several angel investors. The Superlayer platform gives sales teams & their managers a holistic digital companion to bolster performance. Incl. a centralised dashboard with KPIs & an overview of future customer interactions. Sales accounts can be quickly annotated using conversational intelligence, & the platform also offers AI-driven scenario forecasts. Superlayer plugs directly into the client’s existing CRM software suite. London, United Kingdom


Screen Shot 2023-02-10 at 12.33.32 pmSalesRiver salesriver.com all-in-one sales platform for distributed teams. Acquire, route, sell, manage. Capture in-market consumers wherever, whenever & however you need them – your own sources or ours. INTELLIGENT ROUTING: Eliminate manual processes. Deliver each prospect to the right person every time – with lightning-fast automations. SALES ENABLEMENT: Bring a powerful suite of tools to your salespeople. Efficiently sell every type of lead with built-in compliance. SALES MANAGEMENT: Transparency combined with layered controls provides you with a customizable, all-in-one platform that maximizes results. Leadrilla Inc (doing business as SalesRiver) Lexington, Kentucky, United States

Partner Enablement and Channel Enablement

Jay McBain, Principal Analyst, Channel Partnerships & Alliances at FORRESTER published the Channel Software Tech Stack 2021 on 12-Jan-2021:

https://go.forrester.com/blogs/channel-software-tech-stack-2021/


Screen Shot 2023-02-02 at 8.54.39 am360insights 360insights.com @360insights Channel Success Platform empowers brands to create, measure, & manage their channel incentives programs. 360insights (Canada) Ltd., Canada


Allbound allbound.com @allbound SaaS toolset for partner training, content marketing, collaboration, & customer success. Deliver content & training. Ready reps for the entire sales cycle. Training & learning tracks to up your reps’ game. Playbooks & pins to give reps specific content or see content they’ve assembled. Customer-facing tools help partners & their reps provide ongoing value, both pre- & post-sales. Empower channel partners to have the conversations they need to have. Collaboration spaces foster mutually-beneficial, profitable communication & prevent partners from spinning their wheels. Save valuable time with an organized, transparent thread of conversation. No time lost searching for emails, no hours wasted on calls with partners half in the dark. Align knowledge across the board & enable representatives from all sides of a deal to share & discuss information in a collaborative environment, archived for everybody’s future reference. Channel / Partner Enablement.Screen Shot 2023-02-02 at 9.03.40 am $7.3M USD in annual revenue. Competes with Highspot, Seismic, & Brainshark. Phoenix, AZ & San Francisco, CA, USA. 26-Jul-2022: $43M Private Equity from Invictus Growth Partners Invictus Growth Management LLC


Bigtincan bigtincan.com @bigtincan helps sales & service teams increase win rates & customer satisfaction. The mobile AI-powered sales enablement automation platform’s user experience empowers reps to more effectively engage with customers & prospects & encourages team-wide adoption. Enhance sales productivity at every customer interaction. 2017 Bigtincan, provider of mobile AI-powered sales enablement automation, acquired Contondo, provider of sales enablement automation tools for discovery & classification of available sales & service content enhancing measurement & improving ROI. Contondo’s data science team & core tech was incorporated into Bigtincan hub sales enablement automation platform. Jun-2018, Bigtincan acquired learning vendor (micro-learning / training & enablement platform) Zunos to leverage its expertise to shape its learning platform in the Bigtincan Hub, focusing on micro-learning strategies to ensure retention, gamification to boost engagement & partner enablement to ensure dissemination of content & knowledge across partner teams & organizations. Sep-2018, Bigtincan acquired FatStax (creating end-to-end connections across CRM & sales enablement). Jul-2019, Bigtincan acquired Portland, Oregon, USA based Veelo, Inc. for US$1.8m. Sep-2019 Bigtincan acquired Asdeq Labs asdeqworkforce.com. Xinnovation, Inc (“XINN”) xinn.com @GoXinn (see below) acquired Sep-2019. Bigtincan’s global sales & marketing are headquartered in Boston/Waltham, Massachusetts, US but with offices across EMEA, Australia & Asia it’s listed on the Australian ASX. Oct-2020, Bigtincan Holdings Limited entered into a binding purchase for Agnitio A/S agnitio.com @agnitiomcm a Danish company that provides a leading solution for remote selling for life sciences customers creating Digital Sales Rooms for customer engagements; Copenhagen, Denmark. PitchBuilder allows to create dynamic presentations both online & offline, combining pages from different approved materials to create customized pitches. This technology is helping users to be better prepared whilst using their own experience & skills to craft the material they need to use when they need it. The public API will allow customers to build their own integrations & content that connects to the Bigtincan core system. Gradcap provides an integration between Bigtincan content & Bigtincan Learning. ClearSlide clearslide.com acquired SlideRocket to let you create & edit presentations in the cloud with slide-by-slide analytics. Dec-2017, ClearSlide joined Corel Corporation. Dec-2020, @bigtincan announced that its wholly-owned US subsidiary, BTC Mobility, LLC entered into a Stock Purchase Agreement with Corel, Inc to pay AUD$22.6m for @ClearSlide, the sales engagement technology platform with hundreds of customers across three continents. The company has estimated annualised recurring revenue of USD$5.2M. The acquisition added 32 staff members. This sale of ClearSlide might mean Corel has exited the Sales Enablement market. Jan-2021, Bigtincan announced its US subsidiary, BTC Mobility, LLC entered into & completed a Stock Purchase Agreement with the shareholders of VoiceVibes & acquired VoiceVibes, Inc myvoicevibes.com @voicevibes voice analytics & AI-powered coaching platform helps professionals make the best impression, every time they speak. Baltimore, Maryland, USA. Jun-2021, Bigtincan acquired 100% of Switzerland-based tech company Vidinoti SA @Vidinoti for roughly $770k in cash & shares. The Swiss acquisition specialises in augmented & virtual reality systems: Suite of tools to create, deploy & manage augmented reality content including V-Director, V-Player & the Vidinoti SDK.Screen Shot 2023-02-01 at 7.04.24 pm Aug-2021, Bigtincan acquired brainshark.com Brainshark, Inc. (Sales Readiness solutions for training, coaching & onboarding: Solutions for course authoring, course content creation, 1:1 video coaching with AI-scoring, & readiness scorecards to help customers train, coach, & assess the buyer-readiness of customer-facing teams incl. frontline sellers, field marketing, & support.) 2022, Bigtincan acquired TaskExchange Pty Ltd taskexchange.net Task Exchange specialises in mobility solutions, collaboration, business workflow & integration. Established in 1995 Task Exchange has worked closely with partners like HCL & Bigtincan to improve productivity of our clients operating in a wide variety of businesses. Sydney, NSW, Australia. 2022, Bigtincan acquired StorySlab storyslab.com @StorySlab helps B2B field sales teams optimize live customer interactions everywhere they’re happening. Syracuse, NY, USA. 28-Dec-2022, Bigtincan acquired SalesDirector salesdirector.ai @SalesDirectorAI Revenue Intelligence & Data Platform for B2B Sales Irvine, CA, USA. Acquisition consideration of US$1.2m with US$800k cash component funded from cash reserves raised through the institutional placement conducted in December 2022. SalesDirector.ai revenue in FY23 is not expected to be material.


1616778783996Channeltivity channeltivity.com @channeltivity user-friendly Partner Relationship Management (PRM) SaaS solution for global companies. We make channel management easy! PRM Solution for tech companies. Simplify deal registration, MDF requests, channel lead management, training, & HubSpot CRM or Salesforce.com connectivity through a single, powerful Partner Portal. The Partner Relationship Management solution of choice for high-growth tech companies. Effortless Channel Management that’s fully integrated with Salesforce CRM. Configured in minutes, without IT. Co-Branded Collateral: Enable your partners to quickly create co-branded marketing materials on demand. Channel Partner Portal: Engage & manage your channel partners with channel management tools that included targeted messages & content. Resource Library: Provide secure, on-demand & configurable access to materials through your Partner Management Portal. Partner Training & Certification: Create, promote & automate the delivery of training materials, test & certify knowledge, & track partner progress. Channeltivity, LLC. Charlotte, North Carolina, USA


Impartner impartner.com (formerly known as TreeHouse Interactive) @ImpartnerPRM acquired in 2015 by Kennet Partners. [SaaS-based Partner Relationship Management & Marketing Automation Platform (MAP) solutions, Impartner PRM will acquire the Through Channel Marketing Automation (TCMA) business from partner automation solutions provider TIE Kinetix @TIEKinetix. Acquisition includes TIE Kinetix’s suite of Brand Control & Demand Generation technologies. Impartner will provide a channel management platform to help companies accelerate the performance of their channel. Sale expected to close Q2 2020] $18.8M in estimated revenue annually & competes with Channeltivity, Allbound, & Zift Solutions. Salt Lake City, Utah, USA


KLYCK klyck.io @klyckio (from the founder of SKURA Sales Enablement solution skura.com) Sales enablement app built for manufacturing solution sellers. Improve the way you publish, present, share, & analyze content! Founded on the belief that solution sellers need the right tools to create memorable sales conversations. Our mission is to help sales & marketing teams around the world improve the way they publish, present, analyze, & deliver content. Make every conversation count: Redefining the way companies manage, present, share & analyze content by providing teams with the skills, & tools to make every conversation count. KLYCK is redefining the way companies manage, present, share & analyze content by providing teams with the knowledge, skills, processes & tools to make every interaction count. Less searching, more selling: Easily publish content, update existing collateral & organize your content library. Measure the impact of your content with detailed & customizable analytics to understand how your workforce & prospects are engaging. Also known as Skura Corporation, used to be whut Inc.; Legal name Klyck.io Corp. Toronto, Ontario, Canada


Screen Shot 2023-02-02 at 7.28.13 pmmediafly mediafly.com @Mediafly (Alinean / iPresent / Presentify presentify.co.uk / InsightSquared [acquired Olono Olono.ai] / Aptology aptology.com @APTOLOGY1 / ExecVision ExecVision.io)


Screen Shot 2023-02-02 at 8.44.22 amOracle CPQ Cloud former BigMachines Inc + InQuira / NetSuite CRM partner relationship management (PRM) / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams


Screen Shot 2023-02-01 at 4.36.07 pmRaven360 Content Raven raven360.com @Raven360_ Raven360 is a sales enablement platform that allows companies to train, onboard, & coach their team into shortening their sales cycle & closing more deals. They focus on Sales & Partner enablement specifically, video-based coaching & learning. Content Raven (Enterprise Content Enablement Platform) has 25+ enterprise customers & 300,000+ users. “ENABLE YOUR SALES TEAM: Onboarding, Training, Coaching, & Confidence to Close More Deals. Provide the right training, content & messaging for complex product sales in one easy experience for reps.” Also marketed as “Sales readiness platform that delivers up-to-date & consistent sales content, training & coaching.” $5M in revenue annually & competes with Syncplicity, OpenDrive, & SugarSync. Framingham, MA, US & R&D in Chennai, India


Screen Shot 2023-01-07 at 6.16.55 pmQotient (SalesAction as of the end of 2021?) SalesAction Inc. salesaction.com Start Selling More: Drive sales, convert more, & increase sales productivity & outreach with a comprehensive suite of sales tools. Drive your sales, connect with your channel, convert more, & increase sales productivity and outreach. SalesAction provides you with a complete channel management solution. Formerly known as Screen Shot 2023-02-01 at 6.49.54 pmQotient Qotient.com @Qotient founded 2013. Transform Channel Sales Engagement: Whether it’s a cross-selling campaign, new product launch, or driving lead generation, achieve the next level in Channel growth through partners, as they sell to new & existing customers, with a digital platform built specifically to address the challenges of selling in the Channel. CHANNEL SALES INTELLIGENCE SOFTWARE. Helps businesses have the right face-to-face sales conversation with their customers. Cloud-based sales acceleration platform accessible from any device, anytime, anywhere. Delivers a library of sales conversations including insights, sales questions, & supporting marketing collateral into the hands of the sales team. Sales teams then use these conversations to assist them in converting sales calls into opportunities. crunchbase.com/organization/qotient San Francisco, California, US & Auckland, New Zealand. Qotient Group Limited / QOTIENT INC


SalesHood saleshood.com @SalesHood sales productivity SaaS platform engaging salespeople to share best practices & learn from each other. Increase deal & ramp velocity fast. Do sales training & onboarding. Publish sales content to reps. Run weekly sales meetings. Facilitate peer-to-peer coaching. Available for web, iPhone & iPad. $10M in estimated revenue annually & competes with Velocify, Inc., DialSource, & ringDNA. ENABLE YOUR PARTNERS LIKE YOUR SELLERS WITH PARTNERHOOD: Become your channel partner’s best resource by enabling them to sell & service your customers just like your own customer-facing teams. Always up to date on your latest offerings with a branded & secure PartnerHood. We help companies make it happen efficiently & securely. Launched SkillsHood. Get everyone in the organization speaking the same language with MEDDPICC sales methodology techniques & practices. Qualify deals more efficiently, mitigate deal risks, improve forecasting accuracy, drive urgency with your buyers and drive an accelerated & higher-performing sales process. San Francisco, CA, USA


Screen Shot 2023-02-01 at 6.47.51 pmThoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com @CongaHQ (Octiv [formerly TinderBox]) acquired by Apttus apttus.com


Screen Shot 2023-02-01 at 4.13.10 pmZift Solutions ziftsolutions.com @zift PRM & TCMA tool built as one to work as one. Manages the flow from onboarding to enablement to sales. Partner relationships aren’t built overnight, but they can be improved with a good portal experience. With ZiftONE, you can grow your partners & improve partner relationships with training, searchable collateral, a better lead & deal registration experience, onboarding, & success plans. Zift’s unique ZiftONE PRM platform drives partner engagement with customized experiences, while providing the analytics & flexibility you need to adapt your partner program as quickly as the channel changes. Zift’s channel platform helps you: Grow your partners & improve partner relationships with training, searchable collateral, a better lead & deal registration experience, onboarding, & success plans. Seamlessly create & update dynamic custom portal pages without any code. With drag & drop technology & easy to use templates, you can create as many visually interesting pages as you need to drive engagement to the platform. Deliver timely, interactive training to upskill partners & keep them up-to-date with your current offerings. Make it easy for partners to get the right playbooks, data sheets, & solution guides. Filter content so that it only appears for the partners who sell that particular product. Additionally, package content about the same subject in one folder for quick access. Zift Solutions: Zift Solutions Incorporated wholly-owned U.S. subsidiaries (“Zift,” “Zift Solutions,” “Zift MA Subsidary, LLC”, “Zift Solutions, Inc”, “Zift CC Subsidary, LLC”, “Relayware, Inc”. Raleigh-Durham, NC, USA

“Partner relationship management platform Zift Solutions announced it raised $70M in additional funding. Leading the investment round was Investcorp Technology Partners, which is now a majority shareholder of Zift Solutions. Zift Solutions’ offering, the ZiftOne software platform, aligns channel marketing, sales, and operations. The company said the investment round will propel it into its next growth phase. Zift intends to use the funds for its go-to-market strategy and expansion into international markets. Existing investors Arrowroot, Oxx, SSM, and Ashgrove Capital also participated in the funding round.” (23-Jan-2023)

Vendor updates for the Sales Enablement part of the MarTech market

My entire market overview just reached 777 line items!

Screen Shot 2023-01-27 at 12.42.38 pm


Tilkee tilkee.com tilkee.fr @tilkeeapp @tilkee_com cloud-based app that increases sales team’s closing rate & optimizes prospect follow-up by tracking business proposals. Used to have $1M in estimated revenue annually & compete with ClearSlide, DocSend, & Showpad. Lyon, Rhone-Alpes, France. 22-Feb-2022, Tilkee acquired by Efalia efalia.com/en/. Terms of the transaction weren’t disclosed. Efalia, a simplified joint stock company (SAS). Screen Shot 2023-02-03 at 5.35.16 pmThe integration of TILKEE with EFALIA’s EDM & BPM solutions will enable to offer an end-to-end digital solution capable of addressing all issues related to document sharing such as contracting. LYON, FRANCE


Screen Shot 2023-01-27 at 12.00.21 pmGTM Buddy gtmbuddy.ai @GTMBuddy Founded 2020. GTM Buddy is a Hyderabad, Telangana-based tech startup. Sellers simply can’t know everything, but with a little boost from GTM Buddy’s contextual AI, they don’t need to. Stop Searching! Start Selling! Say goodbye to sales enablement tools that make you search for content. And say hello to GTM Buddy, the only platform that delivers valuable content without context switching or manual searching. Funding Round 14-Sep-2021, GTM Buddy raised $2M Seed. GTM Buddy, Inc. Hyderabad, Andhra Pradesh, India


Screen Shot 2023-01-27 at 12.16.49 pmSalesmachine (Drucker) usesalesmachine.com @usesalesmachine Revolutionizing sales demos with AI technology! Salesmachine is a sales demo editor powered by OpenAI GPT. “Because Salespeople are Rockstars: Salesmachine empowers anybody to create within minutes the most exciting & informative product demos the market has ever seen. Screen Shot 2023-01-24 at 9.28.27 amShare winning demos with your clients. Know more, show the product and miracles will happen.” app.usesalesmachine.com/login Drucker allows your sales team to share interactive demos with clients. chrisstrobl.com/article/my-new-startup-salesmachine “My new startup Salesmachine. I’m the CTO & Co-Founder of Salesmachine. More soon.” Built with Webflow, Bubble & Figma. Started sometime just before 25-Nov-2022. Palo Alto, CA, USA. German founder.


Screen Shot 2023-01-25 at 3.08.56 pmPod workwithpod.com @PodWorkspace Supercharge your enterprise sales team with Pod’s intelligent hub. Less time wasted on guessing, more on doing. The Smart Workspace for Sales Teams. Remove the noise. Close more deals. You shouldn’t waste time digging through all your sales tools. Focus on what matters & hit your quota every month with the only all-in-one productivity workspace, built for you. Pod is the all-in-one workspace for B2B sales teams. Work 10x faster every day. Seamlessly collaborate on deals, quickly update your CRM, and intuitively track your task, notes, & more. Chrome Extension: You probably jump between 15 different tools daily, wasting time updating your Salesforce or looking for information your need. You shouldn’t have to work in Excel, OneNote, or Trello. It’s time for a productivity tool built for sellers. Productivity workspace for account executives. It’s your new command center. Pod Technologies, Inc. San Francisco, CA, USA


Brandcast brandcast.com now timesites.com @brandcastapp No Code: code-free web content system. Create branded websites & content in a connected, design-driven system. Customizable. Engaging. Trackable. Discover the power of interactive sales collateral. Your prospects will love it & you can track their interactions from cold call to closing. Pitch decks, Sales proposals, Case studies, & Web brochures. Replacing static, slow-loading PDFs with interactive content is a new idea. Adding videos, demos, or showrooms to presentations livens up the pitch like nothing else. Going forward, you may have fewer live meetings where you can develop personal bonds with customers. That makes lively, engaging presentations more important than ever. Brandcast Salesforce Studio is an integration that allows a Salesforce user to automatically create a personalized website directly from a Salesforce Account or Opportunity record. The personalized website will pull content & data from Salesforce to create a personalized experience. All websites created from Salesforce can be updated in real-time & are automatically equipped with tracking metrics that allow a Salesforce user to see engagement activity directly from Salesforce. San Francisco, CA, USA.Screen Shot 2023-01-22 at 2.07.20 pm 30-Aug-2022: BRANDCAST IS NOW TIME SITES timesites.com We’ve joined iconic media brand TIME to deliver a more expansive platform for storytelling. The global media company TIME announced the acquisition of Brandcast, the leading no-code platform for creating and managing enterprise-grade websites.


Klue klue.com @kluein competitive intelligence software that helps Marketing & Enablement teams collect, curate, & deliver intel to Sales to close more deals. Track Competitors: Stay on top of the competition. Klue tracks relevant news & data and combines it with internal sources. Deeper competitive intelligence gives you the edge. Centralize Competitive Content: Update sales battle cards, collaborate, & deliver consumable competitive strategies in the tools your Sales reps use every day. Improve Sales Performance: Arm reps with sales strategies to be more effective in closing deals. Easily searchable sales battlecards give tactics to handle objections, deposition competitors, & leverage strengths. $800K in estimated revenue annually & competes with CI Radar, PlainSight Intel LLC, & Digimind. By KLUE LABS, Vancouver, BC, Canada.Screen Shot 2023-01-22 at 8.55.07 am 19-Jan-2023, Market intelligence platform Klue acquired Massachusetts-based company DoubleCheck Research doublecheckresearch.com @DoubleCheckRes – Financial details of the acquisition were not made public. The combined companies will become an “all-in-one” platform. Klue raised $62M in 2021.


Screen Shot 2023-01-11 at 11.13.23 amTier1CRM (former name) tier1fin.com @Tier1Fin Tier1 Financial Solutions now fully integrated into SS&C Technologies. Global relationship management software for capital markets, corporate & investment banking, & investment management. It augments the Salesforce platform with a capital markets grade security engine, coverage management & accelerated web & mobile workflows to support requirements of Research, Sales & Trading, Corporate & Investment Banking & Investment Management professionals. $7M in estimated revenue annually & competes with SugarCRM, SingleTrack, & CRMNEXT. Toronto, Ontario, Canada & NYC, USA. SS&C acquired Tier1’s CRM business 23-Aug-2022.

SS&C Technologies Holdings, Inc. (NASDAQ: SSNC) has acquired the sell-side Tier1 CRM business and related assets from Tier1 Financial Solutions in an all-cash transaction. Financial terms were not disclosed.


Screen Shot 2023-01-08 at 9.47.06 amHighspot highspot.com made its first acquisition ever & lost its status as one of the last Sales Enablement companies that did not acquire other products / teams, when it acquired Nova AI on 21-Sep-2022. @Highspot acquired Nova AI nova.ai @novadotai for an undisclosed amount. Nova puts the power of AI to work for you, enabling a more continuous & more productive sales process. Nova helps sellers focus their time where it will have the greatest impact, by identifying next best actions across the entire pipeline. No more dropped balls, no funnel leakage. Nova Labs, Inc., San Francisco, California, United States. Also known as Nova Labs, Nova, Nova AI


Screen Shot 2023-01-07 at 6.16.55 pmQotient (Now SalesAction as of the end of 2021?) SalesAction Inc. salesaction.com Start Selling More: Drive sales, convert more, & increase sales productivity & outreach with a comprehensive suite of sales tools. Formerly known as Qotient Qotient.com @Qotient founded 2013. Transform Channel Sales Engagement: Whether it’s a cross-selling campaign, new product launch, or driving lead generation, achieve the next level in Channel growth through partners, as they sell to new & existing customers, with a digital platform built specifically to address the challenges of selling in the Channel. CHANNEL SALES INTELLIGENCE SOFTWARE. Helps businesses have the right face-to-face sales conversation with their customers. Cloud-based sales acceleration platform accessible from any device, anytime, anywhere. Delivers a library of sales conversations including insights, sales questions, & supporting marketing collateral into the hands of the sales team. Sales teams then use these conversations to assist them in converting sales calls into opportunities. crunchbase.com/organization/qotient San Francisco, California, US & Auckland, New Zealand. Qotient Group Limited / QOTIENT INC


Screen Shot 2023-01-07 at 6.18.31 pm28-Dec-2022, Bigtincan acquired SalesDirector.ai Revenue Data Capture Platform. Bigtincan signed a definitive agreement to acquire 100% of SalesDirector.ai, a revenue intelligence & data platform. Acquisition consideration of US$1.2m with US$800k cash component funded from cash reserves raised through the institutional placement conducted Dec-2022. SalesDirector.ai revenue in FY23 is not expected to be material: Acquisition is not expected to have a material impact on Bigtincan revenue or costs in FY23. SQN Investors hold 13.6% of the AI-powered software provider Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI].


sales_enablement_martech_market_2024


Private Equity ($43M) from Invictus Growth Partners Invictus Growth Management LLC (26-Jul-2022): Allbound allbound.com @allbound
Highspot highspot.com (acquired Nova AI on 21-Sep-2022. Nova AI nova.ai @novadotai)
EQT (EQT Partners AB): Sitecore sitecore.com (Boxever, STYLELABS, Moosend)
FLEX Capital acquired a majority stake in ComX ComX.io “ComX.io AI for Sales”
Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma
Cincom Systems cincom.com TeamSync CPQ Sync
Canva canva.com record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite
Dura Software (Revegy)
SAP (Callidus, iCentera, Litmos LMS, Emarsys, Signavio) CRM, CPQ, CLM
Alphabet Inc.: Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com)
Meta (Metaverse, Oculus / Reality Labs / Project Cambria / Meta Quest Pro! / Workplace by Facebook, Facebook, WhatsApp, Instagram, Messenger, etc)
Sprinklr Inc. also known as Demand Media, Inc. Sprinklr Modern Marketing; CMS
Asana for Marketing, Asana Operations & Asana for Sales & Account Management
Permira permira.com: Nu:Pitch became Seismic: Seismic (SAVO / SAVO Group, KnowledgeTree, Zensight, Percolate, Grapevine6, Lessonly [Obie acquired by Lessonly 29-Jul-2021])
LegalZoom.com, Inc. (NASDAQ: LZ) [Revv revv.so @Revv_so previously known as RevvSales]
ZoomInfo Technologies (Predecessor DiscoverOrg) TellWise, Clickagy AI, Komiko, Chorus.ai, EverString everstring.com @EverString
ServiceNow, Inc. (Attivio, Loom Systems, Passage AI, Sweagle, Montrêal-based Element AI)
Dropbox building a metaverse. Dropbox Paper, Dropbox for Business (HelloSign, DocSend docsend.com)
Activist investor Elliott Investment Management took a stake in: Salesforce CRM CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation
Microsoft: Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM / investment in OpenAI openai.com
Atlassian Corporation Plc: Confluence Cloud, Trello, etc (doctape.com tape.io @doctapers / Percept.AI former Buddy AI)
NICE nice.com @NICELtd NICE Ltd / NICE Systems Ltd. (ContentEngine / MindTouch @MindTouch)
Axway axway.com (Atos [Unify unify.com Circuit by Unify will be sunset Dec-2022] bluekiwi.io bluekiwi-software.com acquired by Atos)
Private Equity Firm HGGC, LLC invested in Upland uplandsoftware.com: Altify, Kapost, RO|innovation, Qvidian (Sant & Kadient), BlueVenn, Objectif Lune Inc. objectiflune.com, BA-Insight Inc. bainsight.com
Clearlake Capital Group, L.P. [Cornerstone OnDemand, Inc. (EdCast)]
Zoom zoom.us @Zoom acquisition of Solvvy solvvy.com @solvvyinc to strengthen conversational AI capabilities & launched Zoom IQ for sales
Ziff Davis, Inc was J2 Global, Inc (Landslide Technologies Inc / CampaignerCRM / Campaigner campaigner.com @CampaignerEmail)
ESW Capital Group: Aurea, Inc. (Jive Software / XANT, Inc. XANT.ai [now once again insidesales.com] PLAYBOOKS)
Insight Partners: Optimizely rebranded Episerver Inc [Insite Software acquired Storyworks Ondemand/Storyworks1 optimizely.com acquired Insite])
TA Associates: Revalize revalizesoftware.com @revalize acquired Sofon Solutions sofon.com @SofonSoftware @SofonDE Sofon Guided Solutions
Thoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com (Octiv [formerly TinderBox]) acquired by Apttus apttus.com
Vista Equity Partners: ACQUIA INC acquia.com (Widen Enterprises, Inc. widen.com), SalesLoft (Costello, Noteninja), Drift drift.com (@GiantOtterTech AI), Pipedrive pipedrive.com (Mailigen) Sales Docs, Khoros (Lithium Technologies, LLC / Lithium Technologies [Jive Software])
TPG private investment firm: Nintex (Drawloop Technologies / K2)
opentext.com acquired Documentum / Dell EMC’s Enterprise Content Division. The product originally called Livelink became an OpenText flagship product
Showpad (LearnCore, LIA, Voicefox, Hickup, Taptera)
Oracle CPQ Cloud former BigMachines Inc + InQuira / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams
Dialpad dialpad.com @DialpadHQ acquired TalkIQ @Talk_iq
Gong.io (Vayo, ONDiGO)
6sense.com @6senseInc 6sense Insights, Inc. acquired Slintel slintel.com @Slintel_Inc as well as Granite Media, Saleswhale, Fortella, ZenIQ.io
Demand Science: PureB2B, Klarity, Internal Results, Leadiro [B2B sales enablement, sales intelligence & data enrichment platform], Tidings, BIOMES, airborne app airborneapp.io
Coveo coveo.com (Qubit. qubit.com)
Sumeru Equity Partners: Former SocialChorus socialchorus.com SocialChorus & Dynamic Signal combined to create Firstup firstup.io @Firstup_io
mediafly (Alinean / iPresent / Presentify presentify.co.uk / InsightSquared [acquired Olono Olono.ai] / Aptology aptology.com @APTOLOGY1 / ExecVision ExecVision.io)
SQN Investors hold 13.6% of the AI-powered software provider @Bigtincan: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI], not buying LiveTiles Ltd livetilesglobal.com @LiveTiles]

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Sales Enablement MarTech market updates January 2023

Screen Shot 2023-01-27 at 12.00.21 pmGTM Buddy gtmbuddy.ai @GTMBuddy Founded 2020. GTM Buddy is a Hyderabad, Telangana-based tech startup. Sellers simply can’t know everything, but with a little boost from GTM Buddy’s contextual AI, they don’t need to. Stop Searching! Start Selling! Say goodbye to sales enablement tools that make you search for content. And say hello to GTM Buddy, the only platform that delivers valuable content without context switching or manual searching. Funding Round 14-Sep-2021, GTM Buddy raised $2M Seed. GTM Buddy, Inc. Hyderabad, Andhra Pradesh, India


Screen Shot 2023-01-27 at 12.16.49 pmSalesmachine (Drucker) usesalesmachine.com @usesalesmachine Revolutionizing sales demos with AI technology! Salesmachine is a sales demo editor powered by OpenAI GPT. “Because Salespeople are Rockstars: Salesmachine empowers anybody to create within minutes the most exciting & informative product demos the market has ever seen. Screen Shot 2023-01-24 at 9.28.27 amShare winning demos with your clients. Know more, show the product and miracles will happen.” app.usesalesmachine.com/login Drucker allows your sales team to share interactive demos with clients. chrisstrobl.com/article/my-new-startup-salesmachine “My new startup Salesmachine. I’m the CTO & Co-Founder of Salesmachine. More soon.” Built with Webflow, Bubble & Figma. Started sometime just before 25-Nov-2022. Palo Alto, CA, USA. German founder.


Screen Shot 2023-01-25 at 3.08.56 pmPod workwithpod.com @PodWorkspace Supercharge your enterprise sales team with Pod’s intelligent hub. Less time wasted on guessing, more on doing. The Smart Workspace for Sales Teams. Remove the noise. Close more deals. You shouldn’t waste time digging through all your sales tools. Focus on what matters & hit your quota every month with the only all-in-one productivity workspace, built for you. Pod is the all-in-one workspace for B2B sales teams. Work 10x faster every day. Seamlessly collaborate on deals, quickly update your CRM, and intuitively track your task, notes, & more. Chrome Extension: You probably jump between 15 different tools daily, wasting time updating your Salesforce or looking for information your need. You shouldn’t have to work in Excel, OneNote, or Trello. It’s time for a productivity tool built for sellers. Productivity workspace for account executives. It’s your new command center. Pod Technologies, Inc. San Francisco, CA, USA


Brandcast brandcast.com now timesites.com @brandcastapp No Code: code-free web content system. Create branded websites & content in a connected, design-driven system. Customizable. Engaging. Trackable. Discover the power of interactive sales collateral. Your prospects will love it & you can track their interactions from cold call to closing. Pitch decks, Sales proposals, Case studies, & Web brochures. Replacing static, slow-loading PDFs with interactive content is a new idea. Adding videos, demos, or showrooms to presentations livens up the pitch like nothing else. Going forward, you may have fewer live meetings where you can develop personal bonds with customers. That makes lively, engaging presentations more important than ever. Brandcast Salesforce Studio is an integration that allows a Salesforce user to automatically create a personalized website directly from a Salesforce Account or Opportunity record. The personalized website will pull content & data from Salesforce to create a personalized experience. All websites created from Salesforce can be updated in real-time & are automatically equipped with tracking metrics that allow a Salesforce user to see engagement activity directly from Salesforce. San Francisco, CA, USA.Screen Shot 2023-01-22 at 2.07.20 pm 30-Aug-2022: BRANDCAST IS NOW TIME SITES timesites.com We’ve joined iconic media brand TIME to deliver a more expansive platform for storytelling. The global media company TIME announced the acquisition of Brandcast, the leading no-code platform for creating and managing enterprise-grade websites.


Klue klue.com @kluein competitive intelligence software that helps Marketing & Enablement teams collect, curate, & deliver intel to Sales to close more deals. Track Competitors: Stay on top of the competition. Klue tracks relevant news & data and combines it with internal sources. Deeper competitive intelligence gives you the edge. Centralize Competitive Content: Update sales battle cards, collaborate, & deliver consumable competitive strategies in the tools your Sales reps use every day. Improve Sales Performance: Arm reps with sales strategies to be more effective in closing deals. Easily searchable sales battlecards give tactics to handle objections, deposition competitors, & leverage strengths. $800K in estimated revenue annually & competes with CI Radar, PlainSight Intel LLC, & Digimind. By KLUE LABS, Vancouver, BC, Canada.Screen Shot 2023-01-22 at 8.55.07 am 19-Jan-2023, Market intelligence platform Klue acquired Massachusetts-based company DoubleCheck Research doublecheckresearch.com @DoubleCheckRes – Financial details of the acquisition were not made public. The combined companies will become an “all-in-one” platform. Klue raised $62M in 2021.


Screen Shot 2023-01-11 at 11.13.23 amTier1CRM (former name) tier1fin.com @Tier1Fin Tier1 Financial Solutions now fully integrated into SS&C Technologies. Global relationship management software for capital markets, corporate & investment banking, & investment management. It augments the Salesforce platform with a capital markets grade security engine, coverage management & accelerated web & mobile workflows to support requirements of Research, Sales & Trading, Corporate & Investment Banking & Investment Management professionals. $7M in estimated revenue annually & competes with SugarCRM, SingleTrack, & CRMNEXT. Toronto, Ontario, Canada & NYC, USA. SS&C acquired Tier1’s CRM business 23-Aug-2022.

SS&C Technologies Holdings, Inc. (NASDAQ: SSNC) has acquired the sell-side Tier1 CRM business and related assets from Tier1 Financial Solutions in an all-cash transaction. Financial terms were not disclosed.


Screen Shot 2023-01-08 at 9.47.06 amHighspot highspot.com made its first acquisition ever & lost its status as one of the last Sales Enablement companies that did not acquire other products / teams, when it acquired Nova AI on 21-Sep-2022. @Highspot acquired Nova AI nova.ai @novadotai for an undisclosed amount. Nova puts the power of AI to work for you, enabling a more continuous & more productive sales process. Nova helps sellers focus their time where it will have the greatest impact, by identifying next best actions across the entire pipeline. No more dropped balls, no funnel leakage. Nova Labs, Inc., San Francisco, California, United States. Also known as Nova Labs, Nova, Nova AI


Screen Shot 2023-01-07 at 6.16.55 pmQotient (Now SalesAction as of the end of 2021?) SalesAction Inc. salesaction.com Start Selling More: Drive sales, convert more, & increase sales productivity & outreach with a comprehensive suite of sales tools. Formerly known as Qotient Qotient.com @Qotient founded 2013. Transform Channel Sales Engagement: Whether it’s a cross-selling campaign, new product launch, or driving lead generation, achieve the next level in Channel growth through partners, as they sell to new & existing customers, with a digital platform built specifically to address the challenges of selling in the Channel. CHANNEL SALES INTELLIGENCE SOFTWARE. Helps businesses have the right face-to-face sales conversation with their customers. Cloud-based sales acceleration platform accessible from any device, anytime, anywhere. Delivers a library of sales conversations including insights, sales questions, & supporting marketing collateral into the hands of the sales team. Sales teams then use these conversations to assist them in converting sales calls into opportunities. crunchbase.com/organization/qotient San Francisco, California, US & Auckland, New Zealand. Qotient Group Limited / QOTIENT INC


Screen Shot 2023-01-07 at 6.18.31 pm28-Dec-2022, Bigtincan acquired SalesDirector.ai Revenue Data Capture Platform. Bigtincan signed a definitive agreement to acquire 100% of SalesDirector.ai, a revenue intelligence & data platform. Acquisition consideration of US$1.2m with US$800k cash component funded from cash reserves raised through the institutional placement conducted Dec-2022. SalesDirector.ai revenue in FY23 is not expected to be material: Acquisition is not expected to have a material impact on Bigtincan revenue or costs in FY23. SQN Investors hold 13.6% of the AI-powered software provider Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI].


sales_enablement_martech_market_2024


This Sales Enablement blog turns 14 years old in 2023. Visitor numbers grew by 35% in 2022 compared to 2021:

Screen Shot 2022-12-28 at 2.55.22 pm

As of 7-Jan-2023, 17k users on LinkedIn have Sales Enablement in their job titles.

Screen Shot 2023-01-07 at 9.13.42 pm

Private Equity ($43M) from Invictus Growth Partners Invictus Growth Management LLC (26-Jul-2022): Allbound allbound.com @allbound
Highspot highspot.com (acquired Nova AI on 21-Sep-2022. Nova AI nova.ai @novadotai)
EQT (EQT Partners AB): Sitecore sitecore.com (Boxever, STYLELABS, Moosend)
FLEX Capital acquired a majority stake in ComX ComX.io “ComX.io AI for Sales”
Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma
Cincom Systems cincom.com TeamSync CPQ Sync
Canva canva.com record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite
Dura Software (Revegy)
SAP (Callidus, iCentera, Litmos LMS, Emarsys, Signavio) CRM, CPQ, CLM
Alphabet Inc.: Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com)
Meta (Metaverse, Oculus / Reality Labs / Project Cambria / Meta Quest Pro! / Workplace by Facebook, Facebook, WhatsApp, Instagram, Messenger, etc)
Sprinklr Inc. also known as Demand Media, Inc. Sprinklr Modern Marketing; CMS
Asana for Marketing, Asana Operations & Asana for Sales & Account Management
Permira permira.com: Nu:Pitch became Seismic: Seismic (SAVO / SAVO Group, KnowledgeTree, Zensight, Percolate, Grapevine6, Lessonly [Obie acquired by Lessonly 29-Jul-2021])
LegalZoom.com, Inc. (NASDAQ: LZ) [Revv revv.so @Revv_so previously known as RevvSales]
ZoomInfo Technologies (Predecessor DiscoverOrg) TellWise, Clickagy AI, Komiko, Chorus.ai, EverString everstring.com @EverString
ServiceNow, Inc. (Attivio, Loom Systems, Passage AI, Sweagle, Montrêal-based Element AI)
Dropbox building a metaverse. Dropbox Paper, Dropbox for Business (HelloSign, DocSend docsend.com)
Activist investor Elliott Investment Management took a stake in: Salesforce CRM CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation
Microsoft: Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM / investment in OpenAI openai.com
Atlassian Corporation Plc: Confluence Cloud, Trello, etc (doctape.com tape.io @doctapers / Percept.AI former Buddy AI)
NICE nice.com @NICELtd NICE Ltd / NICE Systems Ltd. (ContentEngine / MindTouch @MindTouch)
Axway axway.com (Atos [Unify unify.com Circuit by Unify will be sunset Dec-2022] bluekiwi.io bluekiwi-software.com acquired by Atos)
Private Equity Firm HGGC, LLC invested in Upland uplandsoftware.com: Altify, Kapost, RO|innovation, Qvidian (Sant & Kadient), BlueVenn, Objectif Lune Inc. objectiflune.com, BA-Insight Inc. bainsight.com
Clearlake Capital Group, L.P. [Cornerstone OnDemand, Inc. (EdCast)]
Zoom zoom.us @Zoom acquisition of Solvvy solvvy.com @solvvyinc to strengthen conversational AI capabilities & launched Zoom IQ for sales
Ziff Davis, Inc was J2 Global, Inc (Landslide Technologies Inc / CampaignerCRM / Campaigner campaigner.com @CampaignerEmail)
ESW Capital Group: Aurea, Inc. (Jive Software / XANT, Inc. XANT.ai [now once again insidesales.com] PLAYBOOKS)
Insight Partners: Optimizely rebranded Episerver Inc [Insite Software acquired Storyworks Ondemand/Storyworks1 optimizely.com acquired Insite])
TA Associates: Revalize revalizesoftware.com @revalize acquired Sofon Solutions sofon.com @SofonSoftware @SofonDE Sofon Guided Solutions
Thoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com (Octiv [formerly TinderBox]) acquired by Apttus apttus.com
Vista Equity Partners: ACQUIA INC acquia.com (Widen Enterprises, Inc. widen.com), SalesLoft (Costello, Noteninja), Drift drift.com (@GiantOtterTech AI), Pipedrive pipedrive.com (Mailigen) Sales Docs, Khoros (Lithium Technologies, LLC / Lithium Technologies [Jive Software])
TPG private investment firm: Nintex (Drawloop Technologies / K2)
opentext.com acquired Documentum / Dell EMC’s Enterprise Content Division. The product originally called Livelink became an OpenText flagship product
Showpad (LearnCore, LIA, Voicefox, Hickup, Taptera)
Oracle CPQ Cloud former BigMachines Inc + InQuira / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams
Dialpad dialpad.com @DialpadHQ acquired TalkIQ @Talk_iq
Gong.io (Vayo, ONDiGO)
6sense.com @6senseInc 6sense Insights, Inc. acquired Slintel slintel.com @Slintel_Inc as well as Granite Media, Saleswhale, Fortella, ZenIQ.io
Demand Science: PureB2B, Klarity, Internal Results, Leadiro [B2B sales enablement, sales intelligence & data enrichment platform], Tidings, BIOMES, airborne app airborneapp.io
Coveo coveo.com (Qubit. qubit.com)
Sumeru Equity Partners: Former SocialChorus socialchorus.com SocialChorus & Dynamic Signal combined to create Firstup firstup.io @Firstup_io
mediafly (Alinean / iPresent / Presentify presentify.co.uk / InsightSquared [acquired Olono Olono.ai] / Aptology aptology.com @APTOLOGY1 / ExecVision ExecVision.io)
SQN Investors hold 13.6% of the AI-powered software provider @Bigtincan: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI], not buying LiveTiles Ltd livetilesglobal.com @LiveTiles]

Sales Enablement MarTech market dynamics you missed in 2022

For 2023, I’m thinking about adding the following to my list of qualifying questions for shortlisting Sales Enablement SaaS vendors:

  • Large number of bolt-on acquisitions or clean codebase of features built with a single product vision?
  • Organic growth as a vendor as opposed to many acquisitions of failed competitors? (Less likely to go out of business in 2023 as vendors without growth.)

New on my list of Israel-based Sales Enablement / B2B Sales Engagement MarTech companies:

Screen Shot 2022-12-23 at 9.49.43 amsubstrata substrata.me @SubstrataHQ Social Signal Processing Technology (SSP) to fuel the b2b world. Leverages SSP technology to assess the dynamics that occur in negotiations & dealmaking and provide actionable insights. Performs in-depth analysis of non-verbal social cues incl. body language & voice, covering deep learning, natural language processing (NLP), social science, psychology, linguistics, & cognitive science: Outperforming Transcript-Dependent Conversation Intelligence Models! Fill the void of transcript-dependent conversation intelligence models. Reads between the lines. Often, the most critical information necessary to close a deal is left unsaid. Due to past one-dimensional practices, sales teams are bound to conduct tedious follow-ups, ask further questions, get down to the nitty-gritty details, & analyze manually collected data to perform appropriate solutions. This is time-consuming, counterproductive, & often yields poor outputs. With substrata’s capacity to combine computer science, social science, & behavioral psychology, it digs deep & deciphers human nonverbal communication tendencies. Tel Aviv, Israel

Screen Shot 2022-12-16 at 3.28.12 pmSweep sweep.io @sweep_io fast way to build a CRM. No-code editor to manage GTM (go to market) motions on SFDC salesforce.com. Customize & scale any Salesforce configuration, without the dev time. CRM should be a source of efficiency, not frustration. Sweep helps you design the CRM that revenue teams really need. No more workarounds or compromises; build a responsive RevOps system to match the speed of your business. Push your CRM process to Salesforce; it automatically configures with just one click. Templates enable you to quickly add best-practice CRM funnels to your system. They’re simple to customize to your needs. Or, if you know exactly what you want, easily build funnels yourself. Sweep turns Salesforce configurations into real-time visuals of your business process. Pipeline information becomes more accessible & more intuitive. Sweep.io Ltd. Tel Aviv, New York, Madrid & Lisbon


[Edit] 28-Dec-2022, Bigtincan bigtincan.com acquires Sales Director salesdirector.ai @SalesDirectorAI Revenue Intelligence and Data Platform for B2B Sales Irvine, CA, USA. Acquisition consideration of US$1.2m with US$800k cash component funded from cash reserves raised through the institutional placement conducted in December 2022. SalesDirector.ai revenue in FY23 is not expected to be material.


Screen Shot 2022-12-19 at 9.03.26 amWorkRamp workramp.com @workramp Enablement Cloud: Bridge the gap between strategy & execution. Onboard, train & develop employees. Training software built for sales & support teams. From driving revenue to increasing customer satisfaction, WorkRamp provides training software to help you build teams. Sales: Decrease ramp time & get your sales reps closing deals faster. Customer Success: Enable your success team to provide the best customer experience. PARTNERS: Empower your partners to better understand & sell your product. $1M in estimated revenue annually & competes with Mindflash, BambooHR, & Easygenerator. San Francisco, CA, USA. 18-May-2022, WorkRamp acquired The Enablement Squad for an undisclosed amount.


Screen Shot 2022-12-17 at 5.17.25 pmConnectLeader connectleader.com @ConnectLeader 20-Apr-2021, ConnectLeader Rebrands to Koncert koncert.com @koncert_com Koncert’s Sales Engagement Platform delivers revenue & increases B2B sales productivity by up to 800%. Intelligent Sales Engagement Platform / Sales Acceleration Platform: Revenue growth & sales productivity. $20.3M in estimated revenue annually & competes with Outreach, Nexsales Corp., & aMarketForce. Salem, NH, USA


Screen Shot 2022-12-22 at 2.26.23 pmExecVision ExecVision.io @ExecVision_io conversation intelligence software built for coaching. Washington, DC, USA. 27-Apr-2022, Mediafly @Mediafly acquired ExecVision. Mediafly, a sales enablement & revenue intelligence platform provider, has acquired ExecVision, a conversation intelligence (CI) provider. Financial terms of the deal weren’t disclosed.

 

Private Equity ($43M) from Invictus Growth Partners Invictus Growth Management LLC (26-Jul-2022): Allbound allbound.com @allbound
EQT (EQT Partners AB): Sitecore sitecore.com (Boxever, STYLELABS, Moosend)
FLEX Capital acquired a majority stake in ComX ComX.io “ComX.io AI for Sales”
Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma
Cincom Systems cincom.com TeamSync CPQ Sync
Canva canva.com record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite
Dura Software (Revegy)
SAP (Callidus, iCentera, Litmos LMS, Emarsys, Signavio) CRM, CPQ, CLM
Alphabet Inc.: Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com)
Meta (Metaverse, Oculus / Reality Labs / Project Cambria / Meta Quest Pro! / Workplace by Facebook, Facebook, WhatsApp, Instagram, Messenger, etc)
Sprinklr Inc. also known as Demand Media, Inc. Sprinklr Modern Marketing; CMS
Asana for Marketing, Asana Operations & Asana for Sales & Account Management
Permira permira.com: Nu:Pitch became Seismic: Seismic (SAVO / SAVO Group, KnowledgeTree, Zensight, Percolate, Grapevine6, Lessonly [Obie acquired by Lessonly 29-Jul-2021])
LegalZoom.com, Inc. (NASDAQ: LZ) [Revv revv.so @Revv_so previously known as RevvSales]
ZoomInfo Technologies (Predecessor DiscoverOrg) TellWise, Clickagy AI, Komiko, Chorus.ai, EverString everstring.com @EverString
ServiceNow, Inc. (Attivio, Loom Systems, Passage AI, Sweagle, Montrêal-based Element AI)
Dropbox building a metaverse. Dropbox Paper, Dropbox for Business (HelloSign, DocSend docsend.com)
Salesforce CRM CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation
Microsoft: Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM
Atlassian Corporation Plc: Confluence Cloud, Trello, etc (doctape.com tape.io @doctapers / Percept.AI former Buddy AI)
NICE nice.com @NICELtd NICE Ltd / NICE Systems Ltd. (ContentEngine / MindTouch @MindTouch)
Axway axway.com (Atos [Unify unify.com Circuit by Unify will be sunset Dec-2022] bluekiwi.io bluekiwi-software.com acquired by Atos)
Private Equity Firm HGGC, LLC invested in Upland uplandsoftware.com: Altify, Kapost, RO|innovation, Qvidian (Sant & Kadient), BlueVenn, Objectif Lune Inc. objectiflune.com, BA-Insight Inc. bainsight.com
Clearlake Capital Group, L.P. [Cornerstone OnDemand, Inc. (EdCast)]
Zoom zoom.us @Zoom acquisition of Solvvy solvvy.com @solvvyinc to strengthen conversational AI capabilities & launched Zoom IQ for sales
Ziff Davis, Inc was J2 Global, Inc (Landslide Technologies Inc / CampaignerCRM / Campaigner campaigner.com @CampaignerEmail)
ESW Capital Group: Aurea, Inc. (Jive Software / XANT, Inc. XANT.ai [now once again insidesales.com] PLAYBOOKS)
Insight Partners: Optimizely rebranded Episerver Inc [Insite Software acquired Storyworks Ondemand/Storyworks1 optimizely.com acquired Insite])
TA Associates: Revalize revalizesoftware.com @revalize acquired Sofon Solutions sofon.com @SofonSoftware @SofonDE Sofon Guided Solutions
Thoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com (Octiv [formerly TinderBox]) acquired by Apttus apttus.com
Vista Equity Partners: ACQUIA INC acquia.com (Widen Enterprises, Inc. widen.com), SalesLoft (Costello, Noteninja), Drift drift.com (@GiantOtterTech AI), Pipedrive pipedrive.com (Mailigen) Sales Docs, Khoros (Lithium Technologies, LLC / Lithium Technologies [Jive Software])
TPG private investment firm: Nintex (Drawloop Technologies / K2)
opentext.com acquired Documentum / Dell EMC’s Enterprise Content Division. The product originally called Livelink became an OpenText flagship product
Showpad (LearnCore, LIA, Voicefox, Hickup, Taptera)
Oracle CPQ Cloud former BigMachines Inc + InQuira / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams
Dialpad dialpad.com @DialpadHQ acquired TalkIQ @Talk_iq
Gong.io (Vayo, ONDiGO)
6sense.com @6senseInc 6sense Insights, Inc. acquired Slintel slintel.com @Slintel_Inc as well as Granite Media, Saleswhale, Fortella, ZenIQ.io
Demand Science: PureB2B, Klarity, Internal Results, Leadiro [B2B sales enablement, sales intelligence & data enrichment platform], Tidings, BIOMES, airborne app airborneapp.io
Coveo coveo.com (Qubit. qubit.com)
Sumeru Equity Partners: Former SocialChorus socialchorus.com SocialChorus & Dynamic Signal combined to create Firstup firstup.io @Firstup_io
mediafly (Alinean / iPresent / Presentify presentify.co.uk / InsightSquared [acquired Olono Olono.ai] / Aptology aptology.com @APTOLOGY1 / ExecVision ExecVision.io)
SQN Investors hold 13.6% of the AI-powered software provider @Bigtincan: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI], not buying LiveTiles Ltd livetilesglobal.com @LiveTiles]

sales_enablement_martech_market_2024

Australian Sales Enablement SaaS Bigtincan receives buyout bids

A trend I first covered in “Private equity is eating the Sales Enablement and Sales Engagement part of the MarTech market” seems to continue:

Screen Shot 2022-12-05 at 9.31.38 pm15-Nov-2022, Dura Software acquired Revegy for an undisclosed amount. Dura Software dura.software @dura_software is a holding company that buys & operates software companies for the long-term. San Antonio, Texas, USA. Revegy revegy.com @revegy highly visual & configurable sales enablement software solution. Sales platform for key account management. Helps navigate the maze of changing relationships, competing interests, & corporate politics – so you can see the way to win. DYNAMIC PLAYBOOKS: Deploy your best practice process, tools, collateral, eLearning & other assets based on the vertical industry, solution or role. Accelerate onboarding by providing key tools, assets & learning when they’re needed. Fast-track new product launches with a guided process & a wealth of ‘just in time’ support tools – from value statements to objection handling capabilities. Atlanta, Georgia


[Edit] 28-Dec-2022, Bigtincan bigtincan.com acquires SalesDirector salesdirector.ai @SalesDirectorAI Revenue Intelligence and Data Platform for B2B Sales Irvine, CA, USA. Acquisition consideration of US$1.2m with US$800k cash component funded from cash reserves raised through the institutional placement conducted in December 2022. SalesDirector.ai revenue in FY23 is not expected to be material.

2-Dec-2022, Australia’s Bigtincan Holdings Ltd ($BTH.AX) received a buyout bid from private equity adviser SQN Investors, valuing the Sales Enablement software firm at A$441.9M AUD ($300.62M USD).

Californian suitor SQN Investors has launched an unsolicited takeover bid at 80cps that would value Bigtincan at almost $442 million, representing a 17.64 per cent premium to yesterday’s closing price and an equivalent level to six-month highs achieved in August. SQN already has a 13.6 per cent stake in Bigtincan and its partner Farouk Hussein has been a director since October 2021. The Sydney-founded company, based in the outer suburbs of Boston, Massachusetts since 2014, has established an independent board committee (IBC) comprising current independent non-executive directors and CEO David Keane to evaluate and respond to the indicative proposal. “SQN has indicated that it aims to fund the Indicative Proposal by a combination of equity by SQN and its affiliates, and possibly debt financing, although it does not currently have binding commitments in that regard. SQN have not been provided due diligence access at this time,” Bigtincan reported on the ASX today. “Bigtincan also notes that it has had preliminary discussions with other interested parties who have approached Bigtincan with indications of interest in respect of a potential control transaction. The IBC will consider the proposals in an orderly manner with its advisers and in the best interests of all Bigtincan shareholders.”

[Edit] 8-Dec-2022, Australian sales software developer Bigtincan Holdings Ltd. draws opposition to possible equity raising from its largest shareholder & suitor. Technology investor SQN Investors LP sent a letter to the Bigtincan board Wednesday objecting to what it said would be a “potentially highly dilutive” & “value-destructive” move.

Private Equity ($43M) from Invictus Growth Partners Invictus Growth Management LLC (26-Jul-2022): Allbound allbound.com @allbound
EQT (EQT Partners AB): Sitecore sitecore.com (Boxever, STYLELABS, Moosend)
FLEX Capital acquired a majority stake in ComX ComX.io “ComX.io AI for Sales”
Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma
Cincom Systems cincom.com TeamSync CPQ Sync
Canva canva.com record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite
Dura Software (Revegy)
SAP (Callidus, iCentera, Litmos LMS, Emarsys, Signavio) CRM, CPQ, CLM
Alphabet Inc.: Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com)
Meta (Metaverse, Oculus / Reality Labs / Project Cambria / Meta Quest Pro! / Workplace by Facebook, Facebook, WhatsApp, Instagram, Messenger, etc)
Sprinklr Inc. also known as Demand Media, Inc. Sprinklr Modern Marketing; CMS
Asana for Marketing, Asana Operations & Asana for Sales & Account Management
Permira permira.com: Nu:Pitch became Seismic: Seismic (SAVO / SAVO Group, KnowledgeTree, Zensight, Percolate, Grapevine6, Lessonly [Obie acquired by Lessonly 29-Jul-2021])
LegalZoom.com, Inc. (NASDAQ: LZ) [Revv revv.so @Revv_so previously known as RevvSales]
ZoomInfo Technologies (Predecessor DiscoverOrg) TellWise, Clickagy AI, Komiko, Chorus.ai, EverString everstring.com @EverString
ServiceNow, Inc. (Attivio, Loom Systems, Passage AI, Sweagle, Montrêal-based Element AI)
Dropbox building a metaverse. Dropbox Paper, Dropbox for Business (HelloSign, DocSend docsend.com)
Salesforce CRM CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation
Microsoft: Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM
Atlassian Corporation Plc: Confluence Cloud, Trello, etc (doctape.com tape.io @doctapers / Percept.AI former Buddy AI)
NICE nice.com @NICELtd NICE Ltd / NICE Systems Ltd. (ContentEngine / MindTouch @MindTouch)
Axway axway.com (Atos [Unify unify.com Circuit by Unify will be sunset Dec-2022] bluekiwi.io bluekiwi-software.com acquired by Atos)
Private Equity Firm HGGC, LLC invested in Upland uplandsoftware.com: Altify, Kapost, RO|innovation, Qvidian (Sant & Kadient), BlueVenn, Objectif Lune Inc. objectiflune.com, BA-Insight Inc. bainsight.com
Clearlake Capital Group, L.P. [Cornerstone OnDemand, Inc. (EdCast)]
Zoom zoom.us @Zoom acquisition of Solvvy solvvy.com @solvvyinc to strengthen conversational AI capabilities & launched Zoom IQ for sales
Ziff Davis, Inc was J2 Global, Inc (Landslide Technologies Inc / CampaignerCRM / Campaigner campaigner.com @CampaignerEmail)
ESW Capital Group: Aurea, Inc. (Jive Software / XANT, Inc. XANT.ai [now once again insidesales.com] PLAYBOOKS)
Insight Partners: Optimizely rebranded Episerver Inc [Insite Software acquired Storyworks Ondemand/Storyworks1 optimizely.com acquired Insite])
TA Associates: Revalize revalizesoftware.com @revalize acquired Sofon Solutions sofon.com @SofonSoftware @SofonDE Sofon Guided Solutions
Thoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com (Octiv [formerly TinderBox]) acquired by Apttus apttus.com
Vista Equity Partners: ACQUIA INC acquia.com (Widen Enterprises, Inc. widen.com), SalesLoft (Costello, Noteninja), Drift drift.com (@GiantOtterTech AI), Pipedrive pipedrive.com (Mailigen) Sales Docs, Khoros (Lithium Technologies, LLC / Lithium Technologies [Jive Software])
TPG private investment firm: Nintex (Drawloop Technologies / K2)
opentext.com acquired Documentum / Dell EMC’s Enterprise Content Division. The product originally called Livelink became an OpenText flagship product
Showpad (LearnCore, LIA, Voicefox, Hickup, Taptera)
Oracle CPQ Cloud former BigMachines Inc + InQuira / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams
Dialpad dialpad.com @DialpadHQ acquired TalkIQ @Talk_iq
Gong.io (Vayo, ONDiGO)
6sense.com @6senseInc 6sense Insights, Inc. acquired Slintel slintel.com @Slintel_Inc as well as Granite Media, Saleswhale, Fortella, ZenIQ.io
Demand Science: PureB2B, Klarity, Internal Results, Leadiro [B2B sales enablement, sales intelligence & data enrichment platform], Tidings, BIOMES, airborne app airborneapp.io
Coveo coveo.com (Qubit. qubit.com)
Sumeru Equity Partners: Former SocialChorus socialchorus.com SocialChorus & Dynamic Signal combined to create Firstup firstup.io @Firstup_io
mediafly (Alinean / iPresent / Presentify presentify.co.uk / InsightSquared [acquired Olono Olono.ai] / Aptology aptology.com @APTOLOGY1 / ExecVision ExecVision.io)
SQN Investors hold 13.6% of the AI-powered software provider Bigtincan: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net, SalesDirector salesdirector.ai @SalesDirectorAI, not buying LiveTiles Ltd livetilesglobal.com @LiveTiles]

sales_enablement_martech_market_2024

b2b Sales Enablement MarTech SaaS market news November 2022

Screen Shot 2022-12-05 at 9.31.38 pm15-Nov-2022, Dura Software acquired Revegy for an undisclosed amount. Dura Software dura.software @dura_software is a holding company that buys & operates software companies for the long-term. San Antonio, Texas, USA. Revegy revegy.com @revegy highly visual & configurable sales enablement software solution. Sales platform for key account management. Helps navigate the maze of changing relationships, competing interests, & corporate politics – so you can see the way to win. DYNAMIC PLAYBOOKS: Deploy your best practice process, tools, collateral, eLearning & other assets based on the vertical industry, solution or role. Accelerate onboarding by providing key tools, assets & learning when they’re needed. Fast-track new product launches with a guided process & a wealth of ‘just in time’ support tools – from value statements to objection handling capabilities. Atlanta, Georgia


Screen Shot 2021-06-07 at 12.55.03 pmRevv revv.so @Revv_so previously known as RevvSales: All-in-one document management for teams anywhere. Manage document lifecycle in a central place. Try Revv & create handwritten signatures online with ease & comfort. Revvsales, Inc. Walnut, CA, USA. Bangalore, Karnataka, India: Backed by Lightspeed, Matrix Partners, & Arka Ventures, RevvSales, a document management vendor, announced its complete rebranding in response to accelerated company growth & renewal of its corporate vision. At the heart of this rebranding effort is a change of the company name to Revv with a new corporate logo. The company was started in 2018 by Freshworks alums. 17-Oct-2022, LegalZoom.com, Inc. (NASDAQ: LZ), a US-based leading provider of personalized, online legal solutions & legal documents for small businesses & families has acquired Revv, a global Saas company based out of Bangalore, India


Screen Shot 2022-11-27 at 11.53.53 amClickDimensions clickdimensions.com @ClickDimensions solution for SMBs: Unify sales & marketing efforts & gives you more control over every lead. Nov-2022, new Sales Engagement platform to unify sales & marketing teams: Improving communication, efficiency & customer loyalty. Builds on their flagship solution, Marketing Automation, which helps marketers optimise campaigns, automate follow-ups with leads, & support the transition of leads from marketing to sales. Sales Engagement then helps salespeople with next steps, e.g. automating outreach to leads & redirecting leads to marketing if they’re not ready to purchase. ClickDimensions LLC, Atlanta, GA, USA


18-Nov-2022: Bigtincan (ASX:BTH) has launched the Bigtincan Engagement Hub within the Zoom App Marketplace. Bigtincan says the Hub allows users to sync schedules and completed Zoom meeting details into the Hub’s meetings dashboard – meetings can be scheduled from the users preferred calendar solution. It also says recorded meetings are automatically transcribed and analysed using Bigtincan’s patented VoiceVibes tech for insightful conversation intelligence reports with objective feedback, metrics, and voice perception analysis. The company has also withdrawn its non-binding indicative proposal to acquire all the shares in LiveTiles (ASX:LTV), due to the lack of genuine engagement from LiveTiles.


22-Nov-2022, ASX-listed software company Bigtincan Holdings has revealed it has withdrawn its proposal to acquire Aussie-born Microsoft ISV partner LiveTiles. The company claimed it received “very limited engagement” from LiveTiles and that it was not granted access to due diligence, ultimately deciding to withdraw its offer of $0.07 per share. “While Bigtincan continues to believe a combination of LiveTiles and Bigtincan is a compelling opportunity for both company’s shareholders, in light of the recent developments at LiveTiles and the lack of genuine engagement to date, Bigtincan has decided to withdraw its proposal,”


Freshworks freshworks.com @FreshworksInc Freshchat, Freshdesk, Freshmarketer, & Freshsales etc looks to automate workflows by integrating AI with CRM for sales & marketing teams. The new feature is designed to help sales teams land customers faster by integrating CRM tools. Freshworks will utilize AI to create a more efficient workflow that will be integrated into the Freshsales product. The features will enable sales teams to improve customer response times & productivity. Smart Reply is an AI-powered response tool that offers intelligent recommendations based on customers’ buying behavior. The AI-based features help sales staff determine hot & cold leads & increase conversion rates. Conversational AI can help businesses reduce labor costs by up to $80B, according to Gartner. San Mateo, CA, USA


Screen Shot 2022-11-24 at 11.58.47 pmEdCast edcast.com @EdCast AI-powered knowledge cloud for personalized learning & sales enablement. Deliver content your learners need, when they need it & where they want it. Aggregates your learning content incl. from your LMS, intranet, external providers, your subject matter experts & your team’s preferred resources on the web. The most valuable content you have is the tacit knowledge in the minds of your experts: Release it & build your own libraries of expert content. Machine Learning curation engine: Ensures that only high-quality, most relevant, & contextual content is presented to your team. AI-based targeting engine learns about your team & makes continuous learning recommendations directly to where they’re working – incl. Slack & Salesforce. A real-time view of flow of expertise & knowledge across your teams. Helping you identify your most acknowledged, best connected, & influential team members. Mountain View, CA, USA. 16-May-2022, SANTA MONICA, Calif., Cornerstone OnDemand, Inc., a cloud-based talent management software provider backed by Clearlake Capital Group, L.P. (together with its affiliates, “Clearlake”), announced it has completed its acquisition of EdCast. Cornerstone and EdCast are united in a vision to create an open platform for people development, growth, and mobility, powered by AI, machine learning, and people data. The platform will enable organizations of all sizes to create a scalable learning infrastructure, extend the impact of talent technology investments, and deliver personalized growth for employees that spans learning, skill development, content, and career mobility. Together, Cornerstone and EdCast will help organizations around the world improve productivity across their businesses.


Screen Shot 2022-11-01 at 1.34.46 pmVendasta vendasta.com @Vendasta a platform for channel partners who provide digital solutions to small- & medium-sized businesses. Vendasta & Yesware @yesware combine to offer CRM with sales enablement & marketing automation capabilities: 17-Oct-2022, Vendasta announced the acquisition of Yesware, a private Boston-based company that offers tools for sales teams to track email outreach activity, rapidly test what does & doesn’t work, & share that data across teams to drive results, faster. Software startup Vendasta acquired Boston-based Yesware, in a deal Vendasta says will expand its sales enablement & marketing automation capabilities. The Yesware deal marks Vendasta’s third acquisition in the past year or so. Oct-2021, Vendasta purchased artificial intelligence-powered automated scheduling software firm CalendarHero, and this January, Vendasta bought search, display, & social advertising tech company MatchCraft. Founded in 2010, Yesware provides tech tools like email tracking & campaign management to sales teams. As of 2018, Yesware had raised a total of $48M. Vendasta, headquartered in Saskatoon, with offices in Toronto Chennai, India & now Boston. Vendasta Technologies Inc., Saskatoon, SK, Canada


Let me know – via my quest leveraging Questmate.com – if you would like edits to the following market overview for B2B Sales Enablement SaaS or want to sponsor/support the launch of the next high-resolution version:

sales_enablement_b2b_Sales_Enagagement_LMS_MarTech_SaaS

Screen Shot 2023-01-07 at 9.13.42 pm

The use of Sales Enablement in LinkedIn job titles hit an all-time high of 17k, 8-Nov-2022.


My entire database of 759 items:

Screen Shot 2022-11-22 at 2.59.00 pm

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October 2022 Sales Enablement SaaS market updates

Screen Shot 2022-11-01 at 1.34.46 pmVendasta vendasta.com @Vendasta platform for channel partners who provide digital solutions to small- & medium-sized businesses. Vendasta & Yesware @yesware combine to offer CRM with sales enablement & marketing automation capabilities: 17-Oct-2022, Vendasta announced the acquisition of Yesware, a private Boston-based company that offers tools for sales teams to track email outreach activity, rapidly test what does & doesn’t work, & share that data across teams to drive results, faster. Vendasta, a privately-held company headquartered in Saskatoon, Saskatchewan Canada provides technology services to small & medium-sized businesses through its relationships with channel partners, such as advertising agencies & media companies. Software startup Vendasta acquired Boston-based Yesware, in a deal Vendasta says will expand its sales enablement & marketing automation capabilities. The financial terms of the transaction, which will see Vendasta integrate Yesware into its portfolio of service offerings, were not disclosed. The Yesware deal marks Vendasta’s third acquisition in the past year or so. Oct-2021, Vendasta purchased artificial intelligence-powered automated scheduling software firm CalendarHero, and this January, Vendasta bought search, display, & social advertising tech company MatchCraft. Vendasta’s acquisition of Yesware also comes a couple of months after the company laid off over 30 of its approximately 700 employees. Founded in 2010, Yesware provides tech tools like email tracking & campaign management to sales teams. As of 2018, Yesware had raised a total of $48M. Vendasta, headquartered in Saskatoon, with offices in Toronto Chennai, India & now Boston. Vendasta Technologies Inc., Saskatoon, SK, Canada


18-Oct-2022, Mediafly mediafly.com @Mediafly revenue enablement platform, has acquired Aptology aptology.com @APTOLOGY1 talent intelligence platform specializing in assessing & predicting sales rep performance. Aptology is Mediafly’s sixth acquisition & the latest addition to the company’s modular Revenue360 platform, which includes sales enablement, content management, coaching, value selling & revenue intelligence.

Screen Shot 2022-10-19 at 7.30.40 pm


Screen Shot 2022-10-19 at 2.41.06 pm14-Oct-2022, AI platform 6Sense 6sense.com laid off 150 employees globally, including several from India.

Screen Shot 2022-10-19 at 2.47.46 pm6sense has acquired 5 organizations: Granite Media, Saleswhale, Slintel, Fortella, ZenIQ.io. Their most recent acquisition was Granite Media on 9-Jun-2022.

Screen Shot 2022-10-19 at 2.19.28 pm20-Jan-2022, 6sense acquired Saleswhale for an undisclosed amount.


12-Oct-2022, Microsoft previews new ‘Designer’ tool which enables AI art generation for Marketing Campaigns.

3-Oct-2022, Microsoft announced general availability of Microsoft Viva Sales, the first Viva application designed to improve the employee experience for a specific role: sellers. Viva Sales brings together a seller’s customer relationship management (CRM) system, Microsoft 365, & Microsoft Teams seamlessly in their workflow, enabling them to save time & return to what they love—connecting with customers & closing deals.


Update: Bigtincan withdraws LiveTiles aquisition bid, 22-Nov-2022

Sales enablement platform provider Bigtincan Holdings Ltd (ASX: BTH) @Bigtincan has tabled a confidential, non-binding, indicative proposal to acquire LiveTiles @LiveTiles by way of scheme of arrangement. Under the indicative proposal, LiveTiles shareholders would be entitled to receive 7 cents per share, less any dividends, or distributions paid to shareholders from this day onwards. And while Bigtincan is offering cash to acquire the company, shareholders will be given the option to receive part of the consideration in the form of Bigtincan shares.

Based on LiveTiles’ shares outstanding of 923,221,306, this implies a takeover price of approximately AUD $65M. However, it is worth noting that discussions between the two parties are preliminary in nature and no agreement has been reached. Bigtincan also warned that there is no certainty that any transaction will eventuate.

[…]

ASX-listed employee experience software LiveTiles has inked an agreement to purchase the remaining 80 per cent of climate change consulting business My Net Zero for about AUD $10M.

The news comes as Australia-founded software vendor Bigtincan Holdings put an offer on the table to acquire 100 per cent of LiveTiles. The move to acquire LiveTiles comes after it flagged its intentions in August to conduct an “extensive” operational review after flagging its intent to delist from the ASX, with its consideration including the continued move of “certain” jobs to Portugal & the Philippines.

Bigtincan’s Q1 FY23 $bth.ax cash operating payments included $2.8m of one-off severance and other costs related to business adjustments conducted in the Quarter.


Private Equity ($43M) from Invictus Growth Partners Invictus Growth Management LLC (26-Jul-2022): Allbound allbound.com @allbound
EQT (EQT Partners AB): Sitecore sitecore.com (Boxever, STYLELABS, Moosend)
FLEX Capital acquired a majority stake in ComX ComX.io “ComX.io AI for Sales”
Adobe: Adobe Experience Cloud / AEM / Marketo / ToutApp / Workfront workfront.com @workfront @AdobeWorkfront / Figma
Cincom Systems cincom.com TeamSync CPQ Sync
Canva canva.com record & download “talking presentations”. Edit video: Canva Video suite. ‘Docs to Decks’. Canva Visual Worksuite
SAP (Callidus, iCentera, Litmos LMS, Emarsys, Signavio) CRM, CPQ, CLM
Alphabet Inc.: Google / Google Cloud Platform (G Suite / Drive / Docs / Sheets / Slides / Keep / Forms / Sites / programmablesearchengine.google.com )
Meta (Metaverse, Oculus / Reality Labs / Project Cambria / Meta Quest Pro! / Workplace by Facebook, Facebook, WhatsApp, Instagram, Messenger, etc)
Sprinklr Inc. also known as Demand Media, Inc. Sprinklr Modern Marketing; CMS
Asana for Marketing, Asana Operations & Asana for Sales & Account Management
Permira permira.com: Nu:Pitch became Seismic: Seismic (SAVO / SAVO Group, KnowledgeTree, Zensight, Percolate, Grapevine6, Lessonly [Obie acquired by Lessonly 29-Jul-2021])
LegalZoom.com, Inc. (NASDAQ: LZ) [Revv revv.so @Revv_so previously known as RevvSales]
ZoomInfo Technologies (Predecessor DiscoverOrg) TellWise, Clickagy AI, Komiko, Chorus.ai, EverString everstring.com @EverString
ServiceNow, Inc. (Attivio, Loom Systems, Passage AI, Sweagle, Montrêal-based Element AI)
Dropbox building a metaverse. Dropbox Paper, Dropbox for Business (HelloSign, DocSend docsend.com)
Salesforce CRM CMS / Sites / Content / Chatter / Quip / Einstein / AppExchange / Trailhead / Slack / LevelJump formerly Lurniture / Salesforce Genie / Genie for Tableau / MuleSoft / Slack Genie / Einstein AI & Flow automation
Microsoft: Microsoft Designer / Microsoft Office / Teams / SharePoint / Dynamics / Azure / Delve / Xbox / Mesh / Loop / Yammer / Skype / LinkedIn (PointDrive) LinkedIn Learning / Viva Sales seller’s companion to CRM working in productivity apps like Outlook & Teams w. integrations to Dynamics 365 Sales & Salesforce CRM
Atlassian Corporation Plc: Confluence Cloud, Trello, etc (doctape.com tape.io @doctapers / Percept.AI former Buddy AI)
NICE nice.com @NICELtd NICE Ltd / NICE Systems Ltd. (ContentEngine / MindTouch @MindTouch)
Axway axway.com (Atos [Unify unify.com Circuit by Unify will be sunset Dec-2022] bluekiwi.io bluekiwi-software.com acquired by Atos)
Private Equity Firm HGGC, LLC invested in Upland uplandsoftware.com: Altify, Kapost, RO|innovation, Qvidian (Sant & Kadient), BlueVenn, Objectif Lune Inc. objectiflune.com, BA-Insight Inc. bainsight.com
Clearlake Capital Group, L.P. [Cornerstone OnDemand, Inc. (EdCast)]
Zoom zoom.us @Zoom acquisition of Solvvy solvvy.com @solvvyinc to strengthen conversational AI capabilities & launched Zoom IQ for sales
Ziff Davis, Inc was J2 Global, Inc (Landslide Technologies Inc / CampaignerCRM / Campaigner campaigner.com @CampaignerEmail)
ESW Capital Group: Aurea, Inc. (Jive Software / XANT, Inc. XANT.ai [now once again insidesales.com] PLAYBOOKS)
Insight Partners: Optimizely rebranded Episerver Inc [Insite Software acquired Storyworks Ondemand/Storyworks1 optimizely.com acquired Insite])
TA Associates: Revalize revalizesoftware.com @revalize acquired Sofon Solutions sofon.com @SofonSoftware @SofonDE Sofon Guided Solutions
Thoma Bravo private equity firm: Bridge @GetBridge getbridge.com by instructure.com @Instructure / Conga conga.com (Octiv [formerly TinderBox]) acquired by Apttus apttus.com
Vista Equity Partners: ACQUIA INC acquia.com (Widen Enterprises, Inc. widen.com), SalesLoft (Costello, Noteninja), Drift drift.com (@GiantOtterTech AI), Pipedrive pipedrive.com (Mailigen) Sales Docs, Khoros (Lithium Technologies, LLC / Lithium Technologies [Jive Software])
TPG private investment firm: Nintex (Drawloop Technologies / K2)
opentext.com acquired Documentum / Dell EMC’s Enterprise Content Division. The product originally called Livelink became an OpenText flagship product
Showpad (LearnCore, LIA, Voicefox, Hickup, Taptera)
Oracle CPQ Cloud former BigMachines Inc + InQuira / Oracle Netsuite configure, price, & quote (CPQ) = Netsuite CPQ for sales teams
Dialpad dialpad.com @DialpadHQ acquired TalkIQ @Talk_iq
Gong.io (Vayo, ONDiGO)
6sense.com @6senseInc 6sense Insights, Inc. acquired Slintel slintel.com @Slintel_Inc as well as Granite Media, Saleswhale, Fortella, ZenIQ.io
Demand Science: PureB2B, Klarity, Internal Results, Leadiro [B2B sales enablement, sales intelligence & data enrichment platform], Tidings, BIOMES, airborne app airborneapp.io
Coveo coveo.com (Qubit. qubit.com)
Sumeru Equity Partners: Former SocialChorus socialchorus.com SocialChorus & Dynamic Signal combined to create Firstup firstup.io @Firstup_io
SQN Investors hold 13.6% of the AI-powered software provider Bigtincan & are intending to fund an entire acquisition via a combination of equity & a potential debt financing: Bigtincan bigtincan.com [Contondo, FatStax, Zunos, Veelo (mobilepaks), Asdeq Labs, XINN, Agnitio, Clearslide (SlideRocket), VoiceVibes, Vidinoti, Brainshark, StorySlab storyslab.com, Task Exchange taskexchange.net] not buying LiveTiles Ltd livetilesglobal.com @LiveTiles

Battlecard battlecard.com @battlecardHQ parsegon.com @parsegon @quickcardhq Quickcard was the main product Battlecard the brand/ecosystem name. Pivoted. quickcard.com Quickcard (YC W20, defunct) Sales Playbook Platform: Teams use Battlecard to organize their sales playbook, conquering the chaos of their daily revenue operations. Sales Collateral: Create tailored, shareable, & tracked sales collateral in 30sec after every discovery sales call. Just like you tailor a sales pitch on calls, tailor your follow-up collateral. Sales collateral is rarely something that should be one-size-fits-all for all prospects. Create tailored sales collateral. Gain Insights to what is helpful. Get granular, event-driven analytics that help you improve your sales. Document-sharing platform designed for sales. A way to send sales materials: Personalize your sales decks & gain insights on readership in one place. Learn what is & isn’t working in your materials. Send, tailor, & analyze your sales collateral content. Highlight top features: Focus on the topics or features that the prospect specifically cares about based on discovery calls. Inject prospect’s variables: Name, industry, company size, or anything onto sales materials to provide a personal touch. Insert in the prospect’s logo, which 97% can be auto-fetched from just providing their domain name. San Francisco, CA, USA Domain redirecting to attention.tech by Benwick, Inc, USA


Screen Shot 2022-10-19 at 1.22.23 pmattention attention.tech by Benwick, Inc. Real-time, fully integrated voice assistant for sales. Win your deals with our real-time guidance & complete all your action items with one click. Supercharge your go-to-market. Replicate your top sellers & best practices across your entire team. USA


Screen Shot 2022-10-19 at 2.22.25 pmMiller Heiman millerheimangroup.co.uk @MHGroupEMEA Empowering your sales service team to be ready to win more! Strategy Ready: BE READY to enable your sales & service strategy with consulting & research services. Consulting services that serve your business performance. London, UK. LOS ANGELES, 30-Sep-2019, Korn Ferry (NYSE: KFY) kornferry.com acquired three companies from TwentyEighty, Inc. in the leadership development area: Miller Heiman Group, AchieveForum, & Strategy Execution.


Screen Shot 2022-10-18 at 9.24.19 amNeoDove neodove.com @NeoDoveTech Telecalling CRM & Sales Engagement Platform – for engaging with customers, converting leads, & growing revenue. Enabling Businesses To Accelerate Their Growth: An incredibly powerful Tele-calling CRM & Sales Engagement Platform for your telecallers to increase their efficiency & help them convert more. NeoDove Technologies Pvt Ltd. Jaipur, Rajasthan, India. Bengaluru-headquartered business accounting giant Vyapar @VyaparApp acquired NeoDove: 1-Jun-2022, Bengaluru headquartered business accounting platform Vyapar acquired SaaS startup NeoDove for an undisclosed amount. This is Vyapar’s first acquisition with which it hopes to further strengthen & step up its efforts to cater to the SME sector.


enablio enablio.com.br @enablio Brazilian revenue enablement platform, we unlock the potential of people & companies through the transformative power of education. Florianópolis, Brasil / Brazil


Screen Shot 2022-10-15 at 7.19.36 pmdocsales docsales.com @doc_sales automate proposal & contract buildouts. Allows you to generate proposals & contracts through your CRM of choice with zero clicks – and zero effort. DocSales’ Zero Click allows them to send sales documents automatically, by just dragging the CRM opportunity card from one phase to another one. Sends proposals & quotes automatically to customers, based on preconfigured templates & information the sales representative added to their CRM, which is imported automatically to DocSales. As soon as the customer receives the document, they can e-sign it online. Sales Documents, Inc. Sao Paulo, Brazil


I keep getting new submissions for this list of Sales Enablement SaaS/tools via my quest leveraging Questmate.com – which has many use cases for any recurring tasks/work with multiple steps:



Today, over 65% of B2B buyers are millennials (26 to 40)

When researching products, millennials trust their prior experience with the product. This is why product-led growth (PLG) is so powerful. Each younger generation will gravitate more towards:

– Wanting to use the product & see the value before deciding if they’ll purchase or not.

– Wanting a consumer experience.

Not every B2B product fits with a PLG go-to-market, but it can be incredibly powerful for those with a natural fit.

Millennials are 20% less likely to use analyst rankings & reports than baby boomers. Gen Z buyers are 30% less likely.

People trust other people, & trust in large institutions is eroding.

In particular, millennials & Gen z buy into stories and then the product.

It’s a crucial reminder that people fall in love with the story, then the product, and validate their beliefs by talking to others within their network.


Elena Verna elenaverna.com/growth-dictionary

“[…] as a millennial I cannot imagine discovering product on google anymore. This shifted for me within last 5 years. Peer feedback (viral / WOM word of mouth) and social have been much more actionable and to the point. I don’t see the future of demand gen / education being on search. I think viral and social are b2b channels of the future. We are already seeing rise of b2b influencers (on the heels of b2c influencer play) as social penalizes company content and promotes user. Search for sure will continue being demand capture mechanism though.”


elenaverna.com/growth-dictionary

Growth motion: Describes which tactic is accountable for a successful outcome in the growth lever. […]

Product-led growth: The product takes accountability over one or more growth levers.

  • Acquisition: users acquire other users
  • Monetization: product can self-serve monetize
  • Retention
  • Self-serve activation
  • Usage triggers more usage (habit forming)

Marketing-led growth: Marketing takes accountability over one or more growth levers. […]

Sales-led growth: Sales takes accountability over one or more growth levers.

  • Acquisition: sales prospects to find a buyer.
  • Monetization: sales close contract.
  • Retention: sales/success host QBR’s to showcase value.

Product-led sales: Bridge for companies wanting to do both product-led and sales-led monetization. Product-led sales leverage self-serve activation and engagement to build a pipeline for sales to close contracts.

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