Demand Science made many Sales Enablement related acquisitions

The most recent acquisitions I just became aware of:

19-Apr-2021, DANVERS, Mass., USA, Demand Science DemandScience demandscience.com @DemandScience (Buyer Intelligence Platform / B2B Sales Enablement & Market Intelligence Solutions) completed the acquisition of Leadiro leadiro.com @leadiro B2B sales enablement, sales intelligence & data enrichment platform with 60M+ verified records. Moreover, Demand Science achieved 50% CAGR since 2014, & is on track to exceed $100M in revenue in 2021. UK-based Leadiro experienced more than 100% year-over-year revenue and EBITDA growth in 2020. Q1 was a record revenue quarter with approximately 150% year-over-year revenue growth. Demand Science is a global buyer intelligence platform that accelerates demand generation for the world’s largest software, technology & B2B companies. It delivers data & prioritized buyer insights that align sales & marketing professionals with more qualified audiences through its PureB2B, Klarity, Internal Results, Leadiro, Tidings, & BIOMES brands. Interestingly on 3-Feb-2022 klarity.com started to redirect to leadiro.com. 20-Jul-2021: Airborne App Airborneapp airborneapp.io @Airborneapp_io sales engagement & enablement software platform (Toronto, ON, Canada) acquired by Demand Science. 8-Feb-2021, global buyer intelligence platform @DemandScience acquired Tidings tidings.com @TidingsCo an on-demand automated newsletter creation SaaS platform, to expand its sales enablement (klarity.com which used to be prospectone.com) & intelligence solution suite.

The first ones are not in order of revenue!

For 2024 I estimate the market size of the Sales Enablement & Sales Engagement segment of the MarTech market to have USD $11.06bn in annual revenue.

However, I count not just the typical players but also some of the revenue of the alternatives / workarounds.

The whole point of my market overview (here as an Airtable to export) [includes not just competitors but also alternatives] is actually to show the number of acquisitions.

24-Feb-2022, Upland Software uplandsoftware.com @UplandSoftware acquired Boston-based search company BAInsight / BA Insight / BA-Insight Inc. bainsight.com @BAinsight for $33.4M in cash. With the acquisition of BA Insight, Upland continues to build its knowledge management product portfolio by giving customers a powerful new way to conduct searches that span their enterprise systems to deliver relevant, personalized, & actionable results, with a technology that: Eliminates the blind spots by connecting search to many different systems & applications; Unifies search results with the ability to set up the correct, specialized taxonomies to organize, retrieve, & sort the most relevant documents; Delivers increasingly relevant results using analytics and machine learning to make each search better; & Places a search bar wherever the user wants it so they can search natively in target applications or across all the applications they use every day.

5-Nov-2020, Zoominfo acquires EverString everstring.com @EverString to expand its breadth of Company & Contact Data

ScopeAI getscopeai.com @ScopeAI automatically extracts actionable insights from customer service conversations using NLP (Neuro-linguistic programming). San Francisco, CA, USA. Also known as Quiki. On 31-Aug-2021, Observe.AI acquired ScopeAI to advance omnichannel ambitions; for an undisclosed amount. Observe.AI observe.ai @observeai also known as Z21 Labs: Ushering in the next generation of contact center teams with an Intelligent Workforce Platform that helps teams improve CX & agent performance. San Francisco, California, US. Z21 Labs, Inc.

Acquia acquia.com @acquia cloud platform for building, delivering & optimizing digital experiences. Boston, DC, Portland, & Reading, UK. Acquia was acquired by Vista Equity Partners. WIDEN widen.com @Widen DAM & PIM software to help businesses deliver content with confidence. 8-Sep-2021, Acquia acquired Widen Enterprises, Inc. widen.com @widen for an undisclosed amount.

Submit edits via this Quest.

• Complete table (777 line items) to export/download yourself
• Global list / companies worldwide – Canadian list
• European list – UK based – Germany based – France based – Swiss/Switzerland – Dutch/Netherlands – companies/vendors from the Nordics
• Australian list – New Zealand based companies
• Israel based companies
• India based (or development in India)
• Sales Enablement market deathwatch
• DIY (Do It Yourself) No Code & b2c tools
• Brand monitoring tools used in the Sales Enablement market
• Metaverse mixed reality VR/AR/2D/3D based tools
• SaaS Sales Enablement & CRM Software for b2b startups or small teams
• Sales Enablement powered by ML Machine Learning & AI